Dit is het vierde deel van onze geïllustreerde gids voor productontwikkelingsreeksen. Een deel van productontwikkeling is het begrijpen van uw klanten. Customer Journey Mapping is het proces van het bekijken van de end-to-end serie gebeurtenissen die het gehele verhaal van uw product / dienst vormen, met gebruik van uw product / service en daarna. Deze kaarten kunnen vrij lang worden en veel acteurs of personages betrekken. Zij mogen zelfs niet lineair zijn. Door deze verschillende klantenreizen te onderzoeken, is het mogelijk om belangrijke gebruiksgevallen te identificeren die uw product / service ongelooflijk goed moet doen. Dit moet alles bevatten dat momenteel veel klachten op de klant veroorzaakt (vaak zonder goede reden), en gebruiken zaken die het belangrijkste productaanbod echt verbeteren.
HR Hailey is informed by the CEO that morale in the company is low, and this is causing employees to quit.
Dia: 2
HR Hailey Begins to Research Ideas
Ten Quick and Cheap Tips to Improve Company Morale
HR Hailey doesn't know what she is looking for and starts by reading a few blogs looking for tips and tricks.
Dia: 3
SoLoMoFoo is First Discovered
Ten Quick and Cheap Tips to Improve Company Morale
Workplace Social Food Sharing Network
The idea of sharing food and creating more of a community in the office intrigues HR Hailey.
Dia: 4
Call to Action to Get Started
• Share Free Food at Work• Increase Sense of Community• Quick and Easy to Get Started
Email Setup Instructions
After reading the SoLoMoFoo website, HR Hailey is even more convinced this is a great product and emails instructions to IT Ivan.
Dia: 5
IT Ivan Recieves a Notification
To: IT IVAN
HR Hailey would like you to install and deploy SoLoMoFoo to your company. This should take about ten minutes and is completely painless.Thanks,SoLoMoFoo Team
IT Ivan receives an email with instructions and is easily able to setup and deploy SoLoMoFoo.
Dia: 6
The Following Week
Is it just me, or is work more fun now that SoLoMoFoo is causing all these impromptu snack breaks?
Acme Co. has really gotten into using SoLoMoFoo and lots of great conversations are happening in the kitchen.
Dia: 7
One Month Later
Improve Company Moral
People are using SoLoMoFoo a lot.
HR Hailey reviews the usage of SoLoMoFoo to really see how much people are using it.
Dia: 8
Well Deserved Praise
Our latest employee happiness survey is the best it has been in months. Thank you!
Charlie the CEO invites HR Hailey into his office to congratulate on her on quickly and cost effectively improving team morale.
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